2025 will be driven by sustainability, innovation and global collaboration – GBTA

According to the GBTA, the global business travel industry stands at a pivotal juncture.

2025 sees a complex landscape marked by market volatility, political uncertainty and ongoing geopolitical tensions, and the GBTA remains steadfast in its commitment to support the value of “travel for work,” advocating for sustainability and ensuring business travel maintains its strategic seat at the corporate table.

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