Apartments leading the way for accommodation in booking.com Traveller Review Awards 2025
Apartments continue to be the most-awarded accommodation type for the eighth consecutive year of ASAP Agent Member Booking.com’s Traveller Review Awards, with holiday homes second, outperforming hotels for a third year running.
Awards for holiday rentals and other unique properties increased by 17%, reflecting travellers’ enthusiasm for a variety of stays that offer alternative hospitality and memorable experiences.
Since 2010, Booking.com has facilitated over 4.5 billion guest arrivals, of which over 1 billion have been in non-hotel properties.
More News & Views

by Becky Hoyle
•
20 July 2026
ASAP Operator Member Frasers Hospitality has announced the soft opening of Fraser Residence Wuzhen. Located in the historic 1,300-year-old water town dating from the Tang Dynasty, the property marks Frasers Hospitality’s first entry into this, one of China’s renowned cultural and tourism destinations. Read more >

by Sarah Tasker
•
16 June 2026
AI- and tech-powered hospitality operator Bob W has announced plans to open a new 136-unit aparthotel in Stuttgart’s historic Bad Cannstatt district. Scheduled to open in 2027, The new property will open in 2027, occupy a site on the location of a former World War II bunker. Read more >

by Becky Hoyle
•
16 June 2026
ASAP Operator Member Supercity is set to open a new 46-suite aparthotel property in York later this month, on a site previously held by vacant commercial units, including a van hire centre and a restaurant. Supercity’s portfolio includes eight aparthotels across London, Manchester, Leeds, Brighton and Edinburgh, and t he company was recently ranked 16th in the list of the top 30 employers in The Caterer’s Best Places to Work in Hospitality 2026 survey. Read more >

by Becky Hoyle
•
20 July 2026
ASAP Operator Member Frasers Hospitality has announced the soft opening of Fraser Residence Wuzhen. Located in the historic 1,300-year-old water town dating from the Tang Dynasty, the property marks Frasers Hospitality’s first entry into this, one of China’s renowned cultural and tourism destinations. Read more >

by Sarah Tasker
•
16 June 2026
AI- and tech-powered hospitality operator Bob W has announced plans to open a new 136-unit aparthotel in Stuttgart’s historic Bad Cannstatt district. Scheduled to open in 2027, The new property will open in 2027, occupy a site on the location of a former World War II bunker. Read more >
ASAP Industry Development Sponsors 2025
The support of our sponsors is essential for our efforts in advocating for our members and interacting with policymakers.







